Speakers


Disney’s Approach to Business Excellence - 8:15-9:45 am

Attendees will learn the five most powerful lessons in business, lessons carefully developed by the Disney organization in its never-ending pursuit of excellence. These universal assets of a successful business—inspiring creativity, leadership excellence, people management, quality service, and brand loyalty—are the links in the renowned “Chain of Excellence.” Together, these lessons forge an enduring bond between inspired leaders, motivated employees, and satisfied customers that drives financial results and sustains years of repeat business.

Disney’s Approach to Brand Loyalty - 1:45-3:15 pm

This course identifies how the powerful relationship between experiences and a brand generates superior bottom-line results through greater customer and employee loyalty. Throughout the course, attendees will explore Disney techniques used to retain customers for life and identify reliable strategies to deliver more effectively on their organization’s brand. Attendees will learn that even when your product is one among many, one facet that will always be unique is your brand.


CLICK HERE to find out more about the Disney Institute


Reduce. Reuse: A Strategy for Best Practices in the Workplace - 10:00-11:00 am

Laura Turner Seydel is a national environmental advocate and eco-living expert dedicated to creating a sustainable future for our children. Laura serves as chairperson of the Captain Planet Foundation, which promotes environmental education and gardens in schools and Zero Waste Zone- Downtoan Atlanta. She has co-founded Mothers and Others for Clean Air and the Upper Chattahoochee Riverkeeper.


CLICK HERE to find out more about Laura Turner Seydel




Generating Growth: The State of Economic Development in Alabama - 12:30-1:30 pm

This panel of local experts will discuss the current state of the Alabama economy and help determine how local businesses will generate growth and economic success.

Our distinguished panelists:

Brian Hilson
CEO of Birmingham Business Alliance		 Troy Wayman
Vice President of Economic Development for Mobile Area Chamber of Commerce		 Ellen McNair
Senior Vice President of Corporate Development for the Montgomery Area Chamber of Commerce
Greg Canfield
Director, Alabama Development Office